La Tradizione del Nuovo

Triennale Milano’s Museo del Design Italiano, directed by Marco Sammicheli, appears in a wholly new guise, and proposes a project which, setting out from Triennale’s collection and the archives of previous International Exhibitions, recounts how Italian design has always had a courageous approach dedicated to exploration, and has tackled what is not yet known as a mean of research. The show, entitled La tradizione del nuovo (the tradition of the new), brings together works, installations, documents, creative processes and experimental pieces that have contributed to the development of society, touching on sociological, commercial, ecological, technological and cultural aspects between 1964 and 1996.

Our staging for the show, foregrounds materials, project design and project culture methods, outlining new formal and creative approaches, to renew the process of experimentation and discovery that is an intrinsic part of research applied to Italian design.

Client: Triennale di Milano
Curator: Marco Sammicheli
Photo: DSL Studio
Year: 2022

La Tradizione del Nuovo

Triennale Milano’s Museo del Design Italiano, directed by Marco Sammicheli, appears in a wholly new guise, and proposes a project which, setting out from Triennale’s collection and the archives of previous International Exhibitions, recounts how Italian design has always had a courageous approach dedicated to exploration, and has tackled what is not yet known as a mean of research. The show, entitled La tradizione del nuovo (the tradition of the new), brings together works, installations, documents, creative processes and experimental pieces that have contributed to the development of society, touching on sociological, commercial, ecological, technological and cultural aspects between 1964 and 1996.

Our staging for the show, foregrounds materials, project design and project culture methods, outlining new formal and creative approaches, to renew the process of experimentation and discovery that is an intrinsic part of research applied to Italian design.

Client: Triennale di Milano
Curator: Marco Sammicheli
Photo: DSL Studio
Year: 2022